The region

The cities and regions of Baja California

Baja California's economy is really seven local economies plus a binational border. Explore each city, the San Diego-Tijuana megaregion, and the nearshoring trend shaping them.

By city

~1.9M

Tijuana

Manufacturing and nearshoring engine; roughly 600 export-manufacturing plants.

Read the economy ~1.0M

Mexicali

State capital; aerospace and the irrigated Mexicali Valley farm belt.

Read the economy ~444K

Ensenada

Deep-water port, wine country, fisheries, and Mexico's 3rd-busiest cruise port.

Read the economy Border

Tecate

Border brewing town, a Pueblo Magico, with light manufacturing.

Read the economy Coast

Playas de Rosarito

Pacific beach and expat tourism, home to Baja Studios.

Read the economy Gulf

San Felipe

Sea of Cortez tourism, shrimp fishing, and the San Felipe 250.

Read the economy Farm

San Quintin

The state's export-agriculture heartland: berries, tomatoes, and oysters.

Read the economy

Cross-border & topics

Cali Baja

San Diego-Tijuana border

One of the world's largest binational metro regions, and how it runs.

Read the topic Trend

Nearshoring in Baja

Why manufacturing supply chains keep moving to the border, and the numbers.

Read the topic Reference

Glossary

IMMEX, maquiladora, TEU, nearshoring, PIBE, and more, defined.

Open the glossary